The Emoji Movie Blu-Ray Review

Release: 27th November 2017
Cert: U
Format: BR / DVD / DGTL

Take an adventure in the secret world inside your smartphone to Textopolis, a bustling city where all your favourite emojis live. In this world, each Emoji has only one facial expression – except for Gene (T.J. Miller), who is bursting with multiple expressions. Determined to become “normal”, Gene enlists the help of his handy best friend Hi-5 (James Corden) and the notorious code breaker Emoji Jailbreak (Anna Faris). Together, these unlikely heroes embark on an epic “app-venture” through the apps on the phone, each its own wild and fun world, to find the code that will fix Gene.

 

It is widely accepted that the ๐Ÿ˜€๐ŸŽฌ is a right load of ๐Ÿ’ฉ. Yes, the film is often ๐Ÿคฎ inducing and ๐Ÿšฎ in the worst possible ways, but there are moments working to their own merits. Letโ€™s not kid ourselves, most family films are ๐Ÿง โšฐ๏ธ schlock made to pass 90 minutes rather than dutifully teach or entertain in any meaningful way. That is the reason Disney has done so well critically and commercially, because the ๐Ÿน๐Ÿ  is geared towards top quality outputs. This is not that. Sony’s output has remained uneven to say the least.

Here is a film unashamedly a hail mary designed to turn a quick ๐Ÿ’ต. Hollywood has a history of tapping in to pre-ordained elements of pop culture in an effort to generate easy ๐Ÿค‘, with the ๐Ÿ˜€๐ŸŽฌ being no different in that respect. Watch this accepting you will find plenty of reason to ๐Ÿ™ˆand ๐Ÿ™‰ as TJ Millerโ€™s ๐Ÿ˜’ moves through a clumsy plot about something to do with a firewall and a worrying split personality disorder, but also be willing to embrace the truth that everyone loves a bit of ๐Ÿšฝ humour. If one is to leave their pretentiousness at the door, there is something humorous about watching an inferior knockoff of Wreck-It Ralph do its thing. In the great pantheon of product peddling ๐ŸŽŸ, the ๐Ÿ˜€๐ŸŽฌ is up there with 1989โ€™s The Wizard (Nintendo), Mac and Me (McDonalds) and pretty much anything Michael Bay touches.

At its best, the ๐Ÿ˜€๐ŸŽฌ is really quite ๐Ÿคช when viewed through the eyes of a child, at its worst; ๐Ÿ˜ฉ๐Ÿ˜ต๐Ÿ’ค. But to call this the biggest calamity of the year if an immense overreaction. If you truly want a ๐Ÿ–ค, then The Justice League has you covered. Now THAT is a truly joyless experience.

In short, if you have kids, the ๐Ÿ˜€๐ŸŽฌ is worth a ๐Ÿ‘€. Could be worse, the GIF movie is no doubt around the corner.

Film Grade: D

Special Features:

A lengthy series of featurettes of varying quality. The most innane; Guess The Emoji. The oddly mesmerising; how to draw a poop. But the winner has nothing to do with the film; Hotel Transylvania short, “Puppy”.

Special Features Grade: C-

Summary:

For a film about the Meh emoji, that the seems the most suitable response.

Overall Grade: D+

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